Exploring Loss Aversion Concepts Unwrapped
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- Laurie Santos, a psychologist at Yale University, explains two of our classic economic biases: reference dependence and
- This video explains
- ... pain and loss compared to joy which is hardwired in our brains even today this tendency to avoid losses is called
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In the second video of "The Behavioural Economics Bites" series, Owen discusses
In summary, understanding Loss Aversion Concepts Unwrapped gives us a better perspective.